About

Elliot Erwin is a design leader with over 15 years of experience shaping brands through creativity, strategy, and culture. His career spans hospitality, fashion, automotive, from Broadway to the Super Bowl, always guided by a belief in sweating the small details and building from the ground up.

At Wasserman, Elliot founded and built the in-house design studio from nothing to nearly 20 multidisciplinary designers. Under his leadership, the studio has partnered to delivered experiential and design work for Fortune 500 clients including Red Bull, American Express, Ferrari, Jack Daniel’s, Molson Coors, and Progressive, brands that together account for tens of millions in agency revenue.

Elliot prides himself on creating environments where creative discipline and imagination thrive. He empowers teams to grow while delivering world-class experiential activations, from global F1 partnerships to cultural launches with Taco Bell and Stanley. His approach blends storytelling, systems thinking, and brand authenticity, positioning design as both a driver of culture and a business advantage.

Incomplete Brand Experience